I take my work very personally.
Yes, it’s my job to lead all our product and service publicity efforts, working with the entire agency to create campaigns that help build powerful brands. And with clients like Dorel Juvenile Group, Foster Grant, Cosco Home & Office and Gamer Graffix, I get the chance to create innovative publicity programs that cut through the clutter and effectively target diversified audiences.
But as a mom of two young daughters, I love that just about every day I come to work I could create or build or inspire something – like the Safety 1st “Get On Board with Child Safety” program – which might actually save the life of a child.
With almost 15 years of agency experience, I like to think I truly understand the balance between agency and client, and that my expertise in cause marketing initiatives, national consumer media relations and strategic brand management brings credible value and integrity to the Duffy team.
I’m so very proud of the passion of this place, the trust our clients have in us, and the fact that we never rest on our accomplishments, always asking, “What’s next?”
And my favorite person is Peter, with his cropped gray-white hair and that dreamy air about him.